BPM Productions asked Immersive to create a stage design for the electronic music superstars Swedish House Mafia for their sold-out One Night Only tour that would premiere in Miami and later go on to Alexandra Palace. Immersive designed this monumental stage and the tour visuals. The hand-full of nights generated thousands of user videos online.
We initially proposed a gigantic moving stage built up of 27 separate elements, but due to touring constraints we stuck with a static installation, but no less monumental. It was designed to house the 3 DJ/producers in a gigantic LED booth that we created a large amount of content for. The brief requested that our visual content be impactful and have lots of 3D depth and we hit the mark with massive looks and styles that were mapped to the LED and to the main perspective of the audience. This stage showed to 20,000 people over 2 nights and generated thousands of user videos online.
Immersive - The Art of Experiential Design
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